MIBLART | Book Cover Design

Fantasy Book Cover Design: 30 Examples and Why They Work

You can hit the target audience and find potential readers effortlessly. All you need is to be aware of the visual elements of the fantasy book cover design. It will help you stand out among other writers in your genre, and more readers will turn attention to your books because of their eye-catching cover. 

So, what’s the magic formula?

In this article, I will share some essential ideas on the fantasy book cover design and comment on what is vital for every subgenre. You’ll also see great examples of illustrated and custom covers to better understand what I mean.

And before we start, here’s a little disclaimer: 

All the covers displayed in this article are designed by MiblArt. 

Fantasy book cover design tips 

Fantasy is a genre where you can implement all extraordinary ideas in book cover design. It opens ample space for creativity, although some particular features make the fantasy book cover design different from covers in other genres. 

What are these elements?

Three pillars of book cover design are typography, color scheme, and the choice of images. Before we start learning them in more detail, it’s crucial to keep in mind the format – print or electronic. You may use the same design for both these covers. Yet, you may recall the subtle differences of ebook cover design in the blog post – Ebook Cover Design Guide: Simple Steps to Make It Eye-Catching.

Well, let’s begin. 


Fonts perform a specific role in fantasy book cover design. You can use them to indicate a subgenre and create a unique mood. If you want to hit the target audience, Serif, Gothic, Baskerville, or Trajan are the faultless choice.

What is more, the size and color of typography accounts for the overall design. You may use the upper and lower case or capitalization. The color of the title should match or contrast the entire palette. 

Color scheme 

What are the winning colors in a fantasy book cover design?

As the unreal or supernatural world is a focal point of the genre, designers can experiment with saturated, bold colors. Their combination or creation of the color gradients boosts the mood of the book cover design and draws attention.

Additionally, you can choose one color and experiment by mixing its tints and shades. 

By the way, you can communicate with your readers by means of color. People generally endow them with some meaning:

  • Blue conveys consciousness, faith, and truth.  
  • Purple is linked to the mystery. 
  • Red refers to courage, passion, or danger. 
  • Green is associated with renewal and balance.


At last but not least, the imagery of the fantasy book cover comprises several essential aspects.

  • It portrays the protagonist with fireballs and lightning to convey the superpower and appeal to magic. 
  • You can depict supernatural phenomena to let the readers know about your genre. 
  • You should use a specific background to tell about the subgenre. For instance, it’s good to depict the scenery of the city for urban fantasy; castle and swords – for high fantasy, superpower – for paranormal fantasy romance, etc. 

It’s as simple as it sounds for other genres, too. Find it out in Fiction Book Cover Design: The Definitive Guide.

Best examples of the fantasy book cover design in different subgenres

Now it’s time to have a look at the vivid examples of the fantasy book cover design and find out what makes them prominent.

I’m going to guide you to the world of its subgenres, where we’ll regard elements and peculiarities of urban, young adult, paranormal, sci-fantasy, and epic fantasy book covers. 

 All these covers have lots in common, but there are some apparent distinctions you should know when working on the concept of your book design.  

Let’s dig in and find out the differences of book covers in fantasy subgenres.   

Urban fantasy book cover design

Urban fantasy shows the supernatural and magic elements intertwined with urban life. They are the focal point of novels and stories with a plot set in the contemporary, real world. 

How can you help the reader recognize this subgenre?

You can show them on the cover, so your audience will be sure they’ll dive into the world of urban fantasy in your book.

All the covers depict protagonists in the urban environment. Thereabout, flashes, fireballs, and bolts of lightning tell the reader it is fantasy.   

Young adult fantasy book cover design 

Young adult fantasy refers to the audience from twelve to eighteen years old. The subject matter of this subgenre is the experience, and age of the protagonist combined with magic. The authors usually write about significant for teenagers topics, such as first love, friendship, identity, etc. For this reason, designers reflect these elements on the young adult fantasy book covers.

As we can see, the design focuses on either imagery or eye-catching typography. Designers implement a wide range of colors, often opting for saturated ones. The feel of the unreal or magic world is not always apparent. Yet, its presence is conveyed through sparkles, glows, gleam, and shine.

Paranormal fantasy or paranormal romance book cover design

Paranormal fantasy, known also as paranormal romance, is a mix and mingle of the romantic story, metaphysics, and mystic phenomena. The designer may use certain colors or imagery elements to display them on the cover design.   

These covers include wings, elf-like ears, thunder with lightning, full moon, and werewolf. All of them hint at the supernatural world intertwined with a love story. 

Sci-Fantasy book cover design

Readers can find out about speculative things in science fiction fantasy. Authors explain them as advanced technologies and present as mythical and magical.

In this realm, designers use the combination of magic and technologies to create covers in this subgenre. They add splashes of light, advanced human power, and the magical effect of machines on the world of fantasy to convey the story written in the novel. 

High fantasy or epic fantasy book cover design

High fantasy, as it’s also called epic fantasy, is about the alternative, fictional world with its own order, rules, and the inclusion of magical elements.  

Designers expose the mood of epic fantasy applying captivating typography. The fonts, in their turn, symbolize heroism and confrontation between good and evil. The choice of imagery differs. Either the single protagonist or several main characters are in the foreground. And as you may see in one of the examples, a big animal intrigues and draws attention. 


At last, you can use these ideas of the fantasy book cover design to stand out among the competitors in your genre. When you know what design elements draw the attention of your target audience, it’s easier to create a cover that induces readers to buy your book.  

Let us know your opinion in the comments. 

Enjoy self-publishing!


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